Privacy Policy

This Privacy Policy covers in detail how we process your personal information. We have summarised below each area, and more information is available in each of the sections:

• Information we collect: We collect a range of information about you when you interact with Amoxdigi online, over the phone, in writing (email and post), or through our social media channels. The specific types of information we collect are listed in the section below
• How we use your information: We use your personal information in accordance with this Privacy Policy and the lawful bases outlined in data protection laws. These include: When you’ve given us your clear consent,When we need to comply with a legal requirement, When it’s necessary to fulfil a contract we have with you, When we have a legitimate business interest that doesn’t override your rights and freedoms, When it’s necessary to protect someone’s vital interests
• More sensitive information: In certain situations, we may need to handle more sensitive personal information, such as details related to health or criminal records.
• Automated decisions: At times, we use automated systems to help make decisions, but you have rights regarding how these decisions are made — and you can find more details about those rights in the section below.
• Children and vulnerable customers: We are committed to safeguarding children and individuals in potentially vulnerable circumstances, with additional care and protections in place as outlined in the section below.
• Analysis and personalisation: We carry out analysis on customer interactions and our products to help us improve, personalise, and better understand your needs — with more details provided in the section below.
• Digital advertising: We promote our products across various digital channels — including social media — and work with trusted partners and agencies to do so. You’ll find more details in the section below.
• Sharing information: We may share your information with trusted service providers and third parties when necessary to deliver our services. In every case, we take care to ensure your data is shared securely and only with partners who meet strict privacy standards.
• Data retention: We do not keep personal information for longer than is necessary.
• Your rights: You have several important rights — including the right to access your personal information and the right to request that it be deleted. This section explains all your rights and how you can make use of them.
• Direct marketing: You can unsubscribe from our direct marketing communications at any time by simply emailing us and we’ll take care of it for you.
• Security: We use a range of technical and organisational safeguards to keep your personal information secure and protected at all times.
• External links: Our websites may include links to third-party websites and social platforms that we do not control. We encourage you to review their privacy policies before sharing any personal information.
• Contact us: You can reach out to us about this Policy using the contact details provided in this section.

At Amoxdigi Ltd (company registration number: 16133336), based at 2 Devonshire Street, Ardwick, Manchester M12 6JQ, we’re more than just an online store — we’re a team of people passionate about serving you with care and integrity. We know your trust is earned, not given, and that’s why we handle your personal information with the utmost respect and responsibility. When you shop with us, you’re not just a transaction — you're part of our growing digital family, and we’re committed to safeguarding your privacy at every step.

• At Amoxdigi, we collect personal information about you when you use our websites or communicate with us by phone, email, or social media. We refer to our websites as our "Online Services." The types of personal information we collect include: Personal details including your name, address, date of birth, email address, phone number, and other contact information. Purchase details, including the products you’ve bought, their prices, your payment method, and payment information, which is anonymised in accordance with Payment Card Industry Security Standards (PCI DSS).The phone numbers you use when you get in touch with our customer service team by phone.
• When you use our Online Services, we collect the following information: Account information, like your username, password,Your IP address, device type, and cookie data collected during your browsing, Details of your visits to one of our websites.
• Information We Collect through Cookies: We also automatically collect certain information about how you use our Online Services (“Usage Data”). This is done using cookies, pixels, and similar technologies (“Cookies”). Usage Data may include details about how you access and interact with our site and your account, such as device type, browser type, network connection, IP address, and other information related to your use of the Services.
• You may provide personal information to us in situations such as when you: Make a purchase through our website, Register an account or use our Online Services, Sign up to receive marketing updates or other communications, Enter one of our online competitions or complete a customer survey, Provide feedback or submit an enquiry through our website, email, or social media.

Under data protection laws, there are several lawful reasons that allow us to collect and use your personal information. These include:
• When you’ve given us your consent;
• When we’re required to do so by law;
• When we have a legitimate interest that doesn’t override your rights or freedoms;
• When it’s necessary to protect your vital interests.
Consent: we may use email or text messages to keep you informed about our products, services, promotions, competitions, or updates we believe may be relevant to you. This can include reminders when a product is back in stock, renewal notifications, or personalised content to enhance your experience on our website (see our Cookie Policy for more information). We may also contact you about selected third-party partners we think you might be interested in. In some cases, we may record additional support needs to ensure we communicate with you appropriately. Occasionally, we may invite you to take part in customer research activities, such as surveys, interviews, or feedback sessions, which may involve the collection of images or videos.
• Legal obligation: We may use your information to confirm your identity when you get in touch with us and to ensure the accuracy of the data we hold. This also helps us respond to requests related to your data protection rights. In some cases, we may be required to share your information with official authorities such as HMRC, the police, or other regulatory bodies as part of an official investigation. Your data may also be used for essential administrative tasks, financial management, meeting our obligations to the Financial Conduct Authority (FCA), and where necessary, to support health and safety measures.
• Legitimate Interest: We use your information to provide customer support and communicate with you regarding your orders, enquiries, or any additional details we may need to fulfil your request. We may reach out to ensure your information is up to date or to check in on your satisfaction — such as through occasional surveys.

  For marketing purposes (where consent isn’t required), we may use permissions collected during your purchase journey to personalise messages on platforms like social media or email. We also track the performance of our email campaigns — including whether you open them or interact with the content — to make our communications more relevant to you and secure from misuse or spoofing.

  We may send you promotions or renewal notices by post, email or telephone, and if you ask not to be contacted, we’ll honour your preference by keeping a record in our suppression lists.

  Your information is also used to manage your account, send order updates, and ensure our online services run smoothly. This includes allowing you to interact with Amoxdigi through social media or comment features, and ensuring the website displays properly and efficiently.

  Understanding how you browse and shop with us helps us improve the website, enhance your experience, and develop better services and offers. We also use this data to evaluate our business performance, refine marketing strategies, and detect or prevent fraud, misuse, or other unlawful activity.

• Vital Intrest: We may need to contact you in the event of urgent safety alerts or product recalls, or whenever we reasonably believe that processing your personal information can help prevent or reduce potential harm to you.

If we ever process sensitive personal data — such as information related to health, legal status or accessibility needs — it will be handled lawfully, fairly, and with additional protection and your explicit consent.

To support the smooth and secure operation of our online store, we may use limited automated systems to assist with certain tasks—such as detecting fraudulent activity, verifying payment details, or flagging potentially suspicious orders. These systems are designed to protect both our customers and our business, and they help ensure your transactions are processed quickly and safely. These automated tools do not make final decisions that affect your rights, eligibility for products, or pricing. Any decisions that could have a meaningful impact on you will always involve human oversight. You have rights under data protection law when it comes to automated processing. If you believe an automated process has led to an unfair outcome, or if you would simply like more information about how we use these technologies, you can contact us at contactamoxdigi@gmail.com and request a manual review.

At Amoxdigi, we are committed to protecting the privacy of all our customers, especially those who may be in vulnerable circumstances or are under the age of 18.

Children’s Information:Our online services are designed for adults, and we do not knowingly collect, store, or process personal information from individuals under the age of 18. As we do not offer any products or services that require age verification (such as credit or insurance), there is no reason for children to provide us with personal information. In the event a child does access our website, we are committed to collecting only the minimal information necessary and handling it with the highest level of privacy protection.

Customers in Vulnerable Circumstances: We recognise that some customers may require additional support when interacting with us. In limited situations, we may collect more sensitive information—such as health-related details—to better assist individuals in vulnerable circumstances. This is always done with care, and only the minimum amount of information needed is collected. We will only retain this data for as long as necessary to provide the appropriate level of support. If you or someone acting on your behalf would like to let us know about any additional support needs, you can contact us at contactamoxdigi@gmail.com.

we use customer and transactional data to better understand shopping behaviours and preferences. This helps us make informed decisions about how to improve our services and communication with you. We may use algorithms to group customers into segments based on factors like how often they shop with us, the types of products they buy, their online activity on our website, and any feedback they’ve provided through surveys or messages. We analyse this information to:

we advertise across various digital platforms using both targeted and non-targeted ads. For targeted advertising, we may use information collected through cookies or similar technologies on your web browser to show you relevant ads, which you might also see on other websites or digital platforms. We will ask for your consent to use these cookies through our website’s cookie consent tool. More details can be found in our Cookie Policy.

To deliver appropriate ads, we work with trusted partners and agencies to analyse data and measure how well our advertising performs. This may involve combining pseudonymised offline data (such as transaction information) with pseudonymised online data (cookies) to create a profile based on your cookie preferences. We and our advertising partners may also combine this with your transaction history, email interactions, cookie consent choices, and publicly available information. This helps us show you ads that are most relevant and avoid sending you ads that aren’t useful.

Our digital advertising includes social media platforms, primarily Meta (Facebook and Instagram) and Google (YouTube). You can find links to their privacy policies on our site for your reference.

Additionally, we use information about our current customers to model and identify potential new customers who may be interested in our products.

At Amoxdigi, we may share your personal information with third parties in certain situations to fulfil contracts, pursue legitimate business interests, or for other reasons outlined in this Privacy Policy. These situations may include:

we only keep your personal information for as long as it’s necessary to fulfill the purposes outlined in this Privacy Policy — including for legal, regulatory, accounting, or reporting requirements.

The exact length of time we retain your data depends on several factors, such as the nature of your interactions with us, the type of data, and any legal obligations we may have. For example, if you’ve made a purchase, we may retain your information for a set period to handle any returns, warranties, or customer service queries.

We regularly review the data we hold and ensure that we do not keep personal information in an identifiable format for longer than necessary. Where your data is no longer needed, it is securely deleted or anonymised.

Access to information held about you: You have the right to request access to the personal information we hold about you — this is known as a Data Subject Access Request. If you make such a request and we are required to comply, we will provide the information free of charge. Before we release any data, we may ask for proof of identity and details about your previous interactions with Amoxdigi to help us locate the information accurately. In most cases, we will respond to your request within 30 days of receiving the necessary details or, if no additional details are required, within 30 days of your request being received. To request a copy of your personal information, please contact us using the details provided in the Contact Us section of this policy.

Rectify information held about you: If any of the personal information we hold about you is inaccurate or out of date, you may ask us to correct it.

Data Portability: In certain situations, you have the right to request a copy of the personal information we hold about you. You may also ask us to transfer that information to another organisation of your choice, in a structured and commonly used format that can be easily re-used. This is known as your right to data portability. If you'd like to make this kind of request, please get in touch with us using the contact details provided in this Privacy Policy.

To stop or limit our processing of your information:At Amoxdigi Ltd, you have the right to object to us processing your personal information if we no longer have a valid reason to use it. You may also request that we delete your information if we are holding it longer than necessary, or ask us to restrict how it's used in certain circumstances.

If we are using your information based on our legitimate interests (as outlined in the How We Use Your Information section), you can object to this. If your objection is valid under data protection law, we will stop using your information for those purposes. If not, we’ll explain why we believe we still need to process it.

You can ask us to restrict the use of your personal information if: The information is inaccurate. It’s been used unlawfully, but you prefer we keep it rather than delete it. It’s no longer relevant, but you want us to retain it for legal claims. You’ve objected to us using it and are waiting for confirmation on whether we’re allowed to continue.

Please note that in some cases, we may be legally required to retain certain information. To help us process your request accurately, we may ask for identification and further details about your interaction with Amoxdigi.

At Amoxdigi Ltd, we respect your preferences. If you no longer wish to receive direct marketing communications from us, just let us know — it's that simple. To unsubscribe, simply email us at contactamoxdigi@gmail.com and we’ll remove you from our marketing list. Please note that it may take a short period for all changes to take effect, but we’ll make sure it’s done as quickly as possible. Even if you opt out of marketing, we may still need to send you important service-related messages about your orders or account. If you want to manage marketing preferences related to online ads, cookies, or social media, we recommend reviewing your settings in those platforms.

At Amoxdigi Ltd, we take the protection of your personal information very seriously. As an online retailer, we implement a range of physical, technical, and organisational measures to safeguard the data you share with us from loss, misuse, unauthorised access, disclosure, or alteration.v

Our security practices include, but are not limited to:

Our websites (including this Privacy Policy) may contain links to other websites operated by third parties which we do not control. This Privacy Policy does not apply to those external websites or apps, so we encourage you to review their privacy policies separately.

We use social media plugins (buttons) from networks such as Facebook, YouTube, Instagram, Twitter, and others. When you activate a social media button, the respective social network may collect information, regardless of whether you interact with the button or not. If you are logged into a social network, it may associate your visit to our website with your account on that network.

Please note that a social network cannot link your visit to websites operated by Amoxdigi unless you also activate the corresponding social media button on those other sites.

If you wish to prevent social networks from linking your visit to your account, please log out of the relevant social network before clicking any social media buttons on our site.

If you would like to exercise any of your rights as listed above or have any questions regarding this Privacy Policy, please use the contact us section on our website. Alternatively, you can contact our Data Protection Officer at:.

Email: contactamoxdigi@gmail.com

Data Protection Officer, Amoxdigi, 2 Devonshire Street, Ardwick, Manchester, M12 6JQ

You may also contact the Information Commissioner’s Office (ICO) if you have any concerns or complaints about how Amoxdigi has handled your personal information

This Privacy Policy was last updated June 2025 and replaces all previous versions. We regularly review this Policy and if any updates or changes are made, we may notify you by email or via announcements on our social media channels.